What is a Website Optimization?

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Today website performance optimization is a very popular topic. You will often listen from web masters that “Your website is slow…”, “Your website sends more than hundred requests for a single page…”, “Your website images are not organized in a good way….”, “You have to combine your CSS and JavaScript into less files”, “You need to optimize database” and so on.

It is fine to have an un-optimized website if you just started and you have let’s say five pages and 1000 visits per month. Like if you build a track you don’t care about the weight of each bolt you use. But once you build an Airbus A380 each and every detail matters!

This is also true for websites. For big websites performance optimization becomes a crucial part of website development. And it is not just one time process that you complete and that’s all. For each new feature that you want to add, you should ask for making it as optimal as possible. Meaning, less traffic, less page load time, less database space, less blocking code, less less and less!

My personal experience shows that website owners start to think about optimization, when the website stops working at all! Now imagine, what is the first thing that comes to website owners mind when they first face performance problems?

-We should buy more disk space and more processing power from hosting company!

NO, no no! This is an expensive and temporary solution! No server will help you if your website is programmed in a poor way.

Never start healing process without a decent diagnose! First investigate the problem that causes performance degradation and than solve it. Website is a very complex system and  performance problems can come from different parts of the system. It can be slow queries to database, blocking javascript codes, poor PHP code, wrong file organization, or all of these together.

If you want to analyze your website performance by your own, you can use free tools like Google Pagespeed. It will find problematic areas of your website and offer changes that will fix them. The only problem of all online tools is that they analyze only the “visible” part of your website. They of course cannot analyze your database queries, file organization, caching capacities, database structure and PHP code.

You may also be interested in WordPress for High Load websites or other articles from Smart Website Tips Blog. Thank you for your attention. Stay tuned! Subscribe to my new posts by RSS feed or email subscription.


About the Author

Edgar Marukyan is an expert of website development and performance optimization, who maintains and consults clients with high load traffic websites.. If you need an assistance, feel free to drop me a line.         Website - Twitter - Facebook

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